The end of 2013 is coming fast. Start your new year off and running by attending these B2B webinars geared towards sales and marketing professionals. All presenters are recognized thought leaders through Top Sales World as Top Sales and Marketing Influencers.
Below you will find all of the year-end webinars listed. All webinars are live, free and is followed by Q&A. To view webinars coming in 2014 visit our Events Page. Limited Seats Available so be sure to reserve your’s sooner than later.
Presenter: Debbie Qaqish
“Rise of the Revenue Marketer® – How to Transform Marketing from a Cost Center to a Profit Center”
Debbie Qaqish will explain how Revenue Marketers are making a huge impact on revenue while advancing themselves professionally within their organizations. This bold movement towards Revenue Marketing™ has become a top priority in today’s corporate world and was the catalyst for Qaqish’s new book “Rise of the Revenue Marketer: An Executive Playbook”.
FACT: marketing automation vendors train end users on how to use the software, but no one is teaching the marketing executive how to deal with the organizational changes associated with transitioning from traditional marketer to revenue marketer, until now. Debbie’s book fills this gap by helping CMOs understand how to overcome the challenges and successfully lead change.
Thanks to software like marketing automation and analytics, companies can measure the impact of marketing on revenue generation. Marketing’s ability to create predictable, repeatable and sustainable streams of revenue is an enormous leap forward. While software is fundamental to this process, there’s a huge hurdle that must be overcome after marketing automation is implemented. That hurdle is change.
Debbie’s presentation is based on the insights gained during her successful executive sales and marketing career and the process of writing of her book, which offers a fresh, peer-based perspective on the CMO’s New Role as Change Agent as the organization transitions from being a cost center to a revenue center. Based on interviews with 22 executive marketers from companies like GE, Citrix, Sage, IronMountain, etc., Debbie’s book chronicles the trials and triumphs of these 22 professionals as they advance in their Revenue Marketing Journey.
This insightful webinar will cover:
* Followed by a Questions and Answers segment.
TAKEAWAYS: A special gift to assist you in rising to the challenge of becoming a revenue marketer.
Interview with Jill Konrath
The New Sales Conversation
This Live Interview with Jill Konrath will encompass various questions assisting in uncovering Jill’s thoughts on;
* Followed by Questions and Answer segment.
Presenter: Colleen Stanley
“Emotional Intelligence For Sales Success – How soft skills produce BIG sales results“
One of the biggest reasons for failure in sales is because salespeople rarely understand how emotional intelligence skills positively impact their success in business: the ability to empathize with prospects, remain cool when hot buttons are triggered and be assertive, asking for what you need in order to create win-win business relationships. When it comes to sales, emotional intelligence skills are every bit important as hard sales skills.
Often salespeople and know what to do, however, in tough selling situations, they let nonproductive emotions take over. They discount too soon, write practice proposals without proper qualification and continue to meet with non-decision makers.
Their inability to execute the right selling behaviors under stressful situations lead to poor sales results.
SOFT SKILLS DO PRODUCE HARD SALES RESULTS
** Followed by Q&A portion. Plus Includes Free Gift.
Presenter: Ken Thoreson
Lead, Motivate and Manage a High Performance Organization
Building a High Performance Culture: Get Prepared for 2014
Why do some companies excel and others simply survive? This session will cover the top five focus points of successful companies and how they build a culture of success.
Are you a Leader or a Manager? Learn the 5 styles of leadership and 7 styles of management and when to use them.
What do top performing organizations and individuals do to maintain their attitudes and increase performance? You will discover the action steps Ken has used for the past 15 years to motivate and build organizations around the world.
In challenging times the difference between high performing organizations and average organizations dramatically widens. After the past 36 months, many teams and leaders are now both mentally fatigued and have lost confidence –this session is critical in positioning your firm for 2014. It’s time to Move up and Move Ahead!
Ken will introduce the concepts behind “aligning the soul of the individual to goals of organization”. This will be your Sales Kick-Off Meeting” for 2014!
Top performing organizations focus on the following standards:
* Followed by a Questions & Answers segment.
TAKEAWAY: A special gift to assist with Critical Sales Management Activities to Drive Results.