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October 27, 2013   Posted by: Britty Wagner

End of the Year Webinars for B2B Sales and Marketing Professionals

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The end of 2013 is coming fast. Start your new year off and running by attending these B2B webinars geared towards sales and marketing professionals. All presenters are recognized thought leaders through Top Sales World as Top Sales and Marketing Influencers.

Below you will find all of the year-end webinars listed. All webinars are live, free and is followed by Q&A.  To view webinars coming in 2014 visit our Events Page. Limited Seats Available so be sure to reserve your’s sooner than later.

 

November 5th 2013 at 12:00 PM EST

Presenter: Debbie Qaqish

 

 

 

 

 

“Rise of the Revenue Marketer® – How to Transform Marketing from a Cost Center to a Profit Center”

Debbie Qaqish

Debbie Qaqish

Debbie Qaqish will explain how Revenue Marketers are making a huge impact on revenue while advancing themselves professionally within their organizations.  This bold movement towards Revenue Marketing™ has become a top priority in today’s corporate world and was the catalyst for Qaqish’s new book “Rise of the Revenue Marketer: An Executive Playbook”.

FACT:  marketing automation vendors train end users on how to use the software, but no one is teaching the marketing executive how to deal with the organizational changes associated with transitioning from traditional marketer to revenue marketer, until now.  Debbie’s book fills this gap by  helping CMOs understand how to overcome the challenges and successfully lead change.

Thanks to software like marketing automation and analytics, companies can measure the impact of marketing on revenue generation.  Marketing’s ability to create predictable, repeatable and sustainable streams of revenue is an enormous leap forward.  While software is fundamental to this process, there’s a huge hurdle that must be overcome after marketing automation is implemented. That hurdle is change.

Debbie’s  presentation is based on the insights gained during her successful executive sales and marketing  career and the process of writing of her book, which offers a fresh, peer-based perspective on the CMO’s New Role as Change Agent as the organization transitions from being a cost center to a revenue center.  Based on interviews with 22 executive marketers from companies like GE, Citrix, Sage, IronMountain, etc., Debbie’s book chronicles the trials and triumphs of these 22 professionals as they advance in their Revenue Marketing Journey.

This insightful webinar will cover:

  1. Why now is the Age of Revenue Marketing™ (RM) and how to begin the journey
  2. The 6 controls needed to stay on course
  3. How to build a Revenue Marketing Center of Excellence
  4. How to align and lead revenue and sales
  5. How to report and forecast metrics that matter
  6. The role of technology in RM success
  7. Global transformation
  8. How to sell the vision

 

* Followed by a Questions and Answers segment.

TAKEAWAYS: A special gift to assist you in rising to the challenge of becoming a revenue marketer.

 

Register Now for Debbie’s Webinar! Click Here!

 

 

 

November 14th 2013 at 12:00 PM EST

Interview with Jill Konrath

 

 

 

 

 

The New Sales Conversation

Jill Konrath

Jill Konrath

This Live Interview with Jill Konrath will encompass various questions assisting in uncovering Jill’s thoughts on;

  1. The biggest challenges facing sales organizations right now.
  2. Biggest mistakes salespeople are making.
  3. How should salespeople be handling leads today.
  4. If  leads/prospects are just shopping, how does that affect the sales conversation.
  5. What if they’re seriously evaluating options? How does that change things?
  6. Posting pricing on websites and why or why not.

 

* Followed by Questions and Answer segment. 

 

Register Now for Jill Konrath’s Live Interview – Click Here!

 

 

 

December 5th 2013 at 1:00 PM EST

Presenter: Colleen Stanley

 

 

 

 

Colleen Stanley

Colleen Stanley

 

Emotional Intelligence For Sales Success – How soft skills produce BIG sales results

One of the biggest reasons for failure in sales is because salespeople rarely understand how emotional intelligence skills positively impact their success in business: the ability to empathize with prospects, remain cool when hot buttons are triggered and be assertive, asking for what you need in order to create win-win business relationships. When it comes to sales, emotional intelligence skills are every bit important as hard sales skills.

Often salespeople and know what to do, however, in tough selling situations, they let nonproductive emotions take over. They discount too soon, write practice proposals without proper qualification and continue to meet with non-decision makers.

Their inability to execute the right selling behaviors under stressful situations lead to poor sales results.

Key Points:

  • Learn the art and neuroscience of effective selling
  • Discover why you go into ‘fight or flight mode’ and how you often illicit that same response from prospects
  • Learn how key emotional intelligence skills such as assertiveness, empathy and impulse control impact your personal and sales success

 

SOFT SKILLS DO PRODUCE HARD SALES RESULTS

** Followed by Q&A portion. Plus Includes Free Gift.

 

Register for Colleen’s Webinar Now! Click here.

 

 

 

 

December 10th 2013 at 1:00 PM EST

Presenter: Ken Thoreson

 

 

 

 

 

Lead, Motivate and Manage a High Performance Organization

Building a High Performance Culture: Get Prepared for 2014

Ken Thoreson

Ken Thoreson

 

Why do some companies excel and others simply survive? This session will cover the top five focus points of successful companies and how they build a culture of success.

Are you a Leader or a Manager? Learn the 5 styles of leadership and 7 styles of management and when to use them.

What do top performing organizations and individuals do to maintain their attitudes and increase performance?  You will discover the action steps Ken has used for the past 15 years to motivate and build organizations around the world.

In challenging times the difference between high performing organizations and average organizations dramatically widens. After the past 36 months, many teams and leaders are now both mentally fatigued and have lost confidence –this session is critical in positioning your firm for 2014. It’s time to Move up and Move Ahead!

Ken will introduce the concepts behind “aligning the soul of the individual to goals of organization”. This will be your Sales Kick-Off Meeting” for 2014!

Top performing organizations focus on the following standards:

  • Corporate culture is deep and consistent
  • Business strategies come first
  • Business development effectiveness is essential
  • Consistent improvement on best practices
  • Sales is a corporate priority
  • Structured process is key to success
  • Teamwork prevails
  • Training and recruitment are critically important
  • Compensation is linked to corporate objectives
  • Corporate image and branding is important

 

* Followed by a Questions & Answers segment.

TAKEAWAY: A special gift to assist with Critical Sales Management Activities to Drive Results.

 

Register Now for Ken’s Webinar. Click Here!

 

View all upcoming webinars including those coming in 2014 … click here.

 

 

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